Books & Quotes Leadership

How Do You Lead Well?

In stark contrast to most daily headlines and the last post concerning How The Mighty Fall, I have two deep convictions. First, every human endeavor stands or falls on leadership. Second, good leadership is possible and accessible to most people who are willing to learn, to serve, and to make decisions that are unpopular.

How do you go about becoming a good leader?

Warren Bennis, in his excellent essay “Become a Tomorrow Leader” succinctly answers:

Figure out what you’re good at. Hire only good people who care, and treat them the way you want to be treated. Identify your one or two key objectives or directions, and ask your coworkers how to get there. Listen hard and get out of their way. Cheer them. Switch from macho to maestro.

Insight for aspiring servant-leaders: How are you growing in the nine areas listed above?

By Ken

Dr. Ken Cochrum (DMin, Bethel University) is Vice President of Global Digital Strategies at Cru (formerly Campus Crusade for Christ) in Orlando, Florida. An avid cyclist and aspiring guitarist, he also holds a degree in Mechanical Engineering from The University of Texas and a Masters of Arts in Biblical Studies from Dallas Theological Seminary. He recently co-founded, a movement passionate about connecting people to Jesus using digital strategies. He previously served as vice president of Cru’s student-led movements worldwide. He and his wife Ann spent 13 years in East Asia where they raised their two children. Ken blogs regularly at

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