Leadership Movements

The Power of Why

Why did you get out of bed today?


For a paycheck? To keep your job? To avoid boredom?

Or perhaps because you were eager to pursue your calling.
Because you believe that what you do today might make a difference tomorrow.
Because deep down inside you believe you can change the world.

Here is a fantastic TED presentation by Simon Sinek on how leaders inspire others to action with the power of why. Genuine movements always begin with a WHY – a cause. What’s your Why?

By Ken

Dr. Ken Cochrum (DMin, Bethel University) is Vice President of Global Digital Strategies at Cru (formerly Campus Crusade for Christ) in Orlando, Florida. An avid cyclist and aspiring guitarist, he also holds a degree in Mechanical Engineering from The University of Texas and a Masters of Arts in Biblical Studies from Dallas Theological Seminary. He recently co-founded, a movement passionate about connecting people to Jesus using digital strategies. He previously served as vice president of Cru’s student-led movements worldwide. He and his wife Ann spent 13 years in East Asia where they raised their two children. Ken blogs regularly at

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.